Designing for AccessibilityMassachusetts Commission for the Blind Award-Winning Case StudyJan 10, 2022Jan 10, 2022
Learn Color with this Easter Egg ExperimentMost of us are now working virtually, and those who have children find themselves now homeschooling as well. If you are looking for an art…Apr 3, 2021Apr 3, 2021
The Purpose of Process for DesignWhen I work with clients and speak about ‘process’ often eyes begin to roll. And I understand and respect that. Working with a blank page…Mar 30, 2021Mar 30, 2021
CMYK vs. RGB — When To Use WhichThere are several color languages and picking the right one in a design file is critical to achieving the desired color in the final…Mar 8, 2021Mar 8, 2021
Unboxing a Virtual Event — The Untapped MarketWe have seen consumer shifts over the last year to digital. COVID has accelerated the growth of e-commerce and forced events to go virtual…Feb 2, 2021Feb 2, 2021
CPG Brands have lost control of the Final Moment of TruthA few years ago, I began talking about how brands needed to swim between the physical and digital customer journey. Over the last decade…Jan 13, 2021Jan 13, 2021
Packaging Design in the Age of InstaCartWhen designing packaging, you always need to remember the goal. Packaging should always speak to the brand, what the product is, contain…Jan 6, 2021Jan 6, 2021
Unboxing a Virtual Event — Part II — Untappd EuropeIn October, I wrote about Untappd’s virtual craft beer event and their unboxing experience. The Untappd virtual event consists of…Dec 18, 2020Dec 18, 2020
Designing for Manufacturing — Hands-On LessonsI have watched colorkarma grow over the past year, and it has been wonderful to see how many people come to read, watch and listen. I have…Nov 23, 2020Nov 23, 2020